Job Description

JOB SUMMARY:

The Graphic Designer is responsible for creating high-quality visual content that supports C3 Industries' retail and consumer packaged goods (CPG) brands. This role works closely with the Design Director and broader marketing team to execute creative assets across multiple channels, ensuring alignment with established brand guidelines, campaign objectives, and business priorities.

The Graphic Designer will support the development and execution of marketing campaigns from concept through production, contributing to a wide range of creative deliverables while maintaining consistency and attention to detail.

JOB DUTIES:

Core duties and responsibilities include the following. Other duties may be assigned.

Creative Execution

• Execute design work across retail and CPG brands, with a focus on high-quality, on-brand creative.
• Primary focus (~70%) will be supporting High Profile retail promotional campaigns, with additional support across CPG brands including Cloud Cover, Galactic, Habitat, and other licensed brands.
• Create and produce assets across multiple channels, including:
  • Retail promotions (in-store displays, digital signage, paid media, and OOH)
• Packaging and packaging updates
• Campaign creative and marketing materials.
• Branded apparel and merchandise
• Retail signage and environmental graphics
• Social media, email, and website graphics
• Develop creative assets that support marketing communications aligned with strategic priorities, campaign goals, and KPIs.

Brand & Campaign Alignment

• Execute designs in accordance with established brand guidelines, ensuring consistency in style, tone, and visual identity.
• Apply existing design systems, templates, and standards across all deliverables.
• Ensure accuracy and attention to detail in all final outputs.
• Partner with marketing, retail, digital, and brand teams to understand campaign objectives and translate them into compelling visual solutions.
• Participate in campaign briefings and creative reviews, contributing ideas that elevate campaign impact and brand storytelling.
• Communicate design rationale clearly and ensure creative solutions align with business objectives.
• Manage multiple design projects simultaneously while maintaining quality and meeting deadlines.
• Track and manage design tasks within the company's Project Management System to ensure projects are delivered on time and within scope.
• Collaborate with cross-functional stakeholders to understand project timelines, requirements, and priorities.
• Maintain organized files and follow established workflows to support team efficiency.
• Bachelor's degree in graphic design, or related field (or equivalent experience)
• 3-5 years of professional graphic design experience, preferably in retail, agency, or CPG
• Strong portfolio demonstrating campaign development, branding, and multi-channel marketing design including both print and digital.
• Strong understanding of typography, layout, color, and brand systems
• Advanced proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign); experience in Lightroom, Premiere Pro, After Effects, Figma, and PowerPoint are a plus.
• Experience working within project management systems and collaborative design workflows.
• Ability to manage multiple projects and priorities in a fast-paced environment.
• Strong communication skills and ability to collaborate with cross-functional teams.

SUPERVISORY RESPONSIBILITIES:

None.

QUALIFICATIONS:

• Must be at least 21 years of age and able to pass a background check.

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